February 27, 2025

The Resilience of the Global Egg Industry Amid Challenges

The global egg industry is currently navigating a complex landscape marked by avian influenza outbreaks, supply chain disruptions, and evolving regulatory standards. However, history has shown that this resilient industry continues to adapt and thrive. Eggs remain one of the most affordable and nutritious sources of protein, and despite temporary challenges, the industry is taking strong steps toward stability and growth.

Egg Shortages and Price Surges in the USA—But Solutions Are Underway

The United States has been hit hard by avian influenza, leading to the loss of millions of egg-laying hens. This has resulted in egg shortages and rising prices, with the cost of a dozen large, Grade A eggs reaching $4.15 in December 2024—a 37% increase from the previous year. In response, the U.S. has initiated large-scale egg imports from Türkiye, aiming to bring in 420 million eggs between February and July 2025 to stabilize supply. Meanwhile, major restaurant chains such as Denny’s and Waffle House have implemented temporary surcharges on meals containing eggs to offset the rising costs. Despite these hurdles, the market is expected to balance as supply chains recover and biosecurity measures strengthen.

Germany's Proactive Measures to Stabilize Egg Supply

Europe’s egg industry is proactively tackling the recent supply crunch to keep eggs on store shelves and prices stable. In Germany – Europe’s largest egg consumer – a perfect storm of surging demand and avian flu outbreaks has led to temporary shortages. Producers are responding by rebuilding poultry flocks as quickly as biosecurity allows, though it takes a few months for new hens to start laying. In the interim, suppliers are collaborating with retailers on smart distribution strategies – for example, fair purchase limits (if needed) to prevent panic buying and ensure every customer can get a reasonable share

Despite the challenges, the outlook remains optimistic. Industry leaders are bolstering supply chains through regional cooperation, and contingency plans are in place ahead of the Easter peak. Efforts like accelerating avian flu vaccinations and biosecurity measures are underway to protect flocks and avoid future culls.

With producers, retailers, and even alternative makers working in tandem, Europe is adjusting the market to stabilize egg availability and maintain affordable prices. The collective response – from ramping up local production to sourcing eggs from unaffected regions – is helping ensure that Europe’s breakfast tables stay well-stocked with eggs in the coming months, keeping confidence high that this staple will remain both accessible and reasonably priced for consumers.

China's Market Adjustments

China, as the world's largest producer of eggs, is currently dealing with an oversupply issue, causing a sharp drop in egg prices. While many countries are facing shortages, China’s poultry farmers have encountered the opposite challenge. In Shandong province, for instance, the price of live broiler chickens has dropped to approximately 5 yuan (US$0.68) per kilogram, the lowest since 2018. Weak consumer demand and excess production capacity have contributed to this situation. However, the industry is actively working to balance supply and demand, aiming to stabilize the market and support poultry farmers through various market adjustments and government-led measures.

Eggs: The Ultimate Affordable and Nutritious Protein

Throughout history, the egg industry has faced challenges, but it has always emerged stronger. Eggs are one of the most complete, affordable, and accessible protein sources in the world, providing essential nutrients to billions of people daily. With continuous advancements in disease management, food safety, and sustainability, the industry is well-positioned to overcome current challenges and continue delivering high-quality products to consumers worldwide.