Interview with Mr Dirk Goede - Owner of Adriaan Goede B.V.
Gets the best out of the egg
Dirk Goede is the proud owner of the successful egg processing factory and is the fourth generation of the Goede family running Adriaan Goede B.V. This leadership has been and still is based upon the stated objective 'Get the best out of the egg'. This statement was also decisive when the decision was made to invest in a new egg-breaking and separation line in December 2013. Focussed on supplying superior egg products to its customers, Goede started looking for equipment which could produce high-quality albumen and minimise the amount of whole egg.
Instead of contacting the equipment suppliers directly, Dirk Goede visited other egg producers to hear their experiences with different types of egg-breaking and separation equipment. The tour was conclusive and left no doubt that the SANOVO OptiLine is the best-performing equipment on the market. Shortly afterwards, the plan for installing two SANOVO OptiLines was finalised.
In order to avoid affecting the supply of products to our customers, the time of installation was critical. The two lines with loaders, breakers and piping had to be installed in one week. 'However, any concern we may have had with regard to the installation process was put to shame. Delivery and installation were done very professionally, and it was a pleasure to work with the enthusiastic engineers. The two lines were installed in one week, and everything worked perfectly the first time,' Dirk Goede says.
'The SANOVO OptiLines were installed in April 2014, but already after a few weeks of production, we were surprised to sense the positive change of attitude among our employees. People were much more relaxed and expressed how they enjoyed working with the SANOVO OptiLoader and OptiBreaker. The machines always start up in the morning and run without any interruption. At the end of the day, it takes less than an hour of manual work to clean and prepare the CIP cycle. On top of this, the noise level during production has decreased tremendously, to the great pleasure of our staff,' Dirk Goede says.
'Both the OptiLoader and OptiBreaker are cleaned by the integrated CIP system, and we were astonished to learn how effective the automatic cleaning is, even on the loader. Simple but sure proof of this is the high quality of clean raw products we produce every day, always with a significantly lower bacteria count than in the past.
The performance of the OptiLine deserves no comparison to our old equipment. We have always been using grade "A" eggs purchased directly from the farms, but with the OptiLine the yield has increased tremendously. No-breaks have declined substantially and are always less than 1.0%, and the production of whole egg has decreased from about 10–12% to less than 4.0%.
The new SANOVO OptiLine supports us in fulfilling our mission—to "get the best out of the egg". Now we can concentrate on producing and supplying egg products specialised to meet the needs of our customers.'
About Adriaan Goede B.V.
Adriaan Goede B.V. was founded in 1895 by Mr Adriaan Goede and is the oldest egg products company in the world. The successful company has retained its family ownership ever since, with the fourth generation represented by Mr. Dirk B. Goede at the helm since 2001.
Over the years, Adriaan Goede B.V. has developed into an efficient, high-quality egg products company, with a large market share on the European market and overseas customers in countries like Japan.
More than two million eggs are processed on a daily basis into a broad spectrum of standard and specific tailor-made products. In all aspects of the production, the focus is kept on quality and reliability, and through this, Adriaan Goede B.V. has been able to establish a worldwide reputation as one of the finest suppliers of powdered and liquid egg.
Pasteurised egg liquids and powder as well as specific tailor-made egg products.